And everybody’s saying that hell’s the hippest way to go...

Today I am reviewing Guerlain L’Heure Bleue EdT.

Guerlain describes L’Heure Bleue’s creation as a response to deep ennui.

One summer evening, Jacques Guerlain was overcome by intense turmoil. It was the suspended hour, the hour when the sky has lost its sun but not yet found its stars. Everything in nature is clothed in a blue light. L'Heure Bleue by Guerlain: an emotion which this perfume alone is worthy of expressing. The curves which stand out on the upper part of the bottle show the influence of Art Nouveau. The stopper, in the form of a hollowed-out heart, is a playful allusion to the romantic pre-war years.

Sephora describes the scent notes as

A heady blend of roses, iris, and jasmine, laced with an intriguing background of vanilla and musk. L'Heure Bleue is intimate, emotional, and utterly refined. Like an armful of sweet, delicate flowers enveloped in a powdery aura.

Upon immediate application, my first reaction is soap with a small hint of grape. The soapy smell is kind of a mixture of the smell of baby oil and the smell of clean clothes fresh from the dryer, a soft and powdery smell. After about five minutes, a musk smell comes roaring into the mix, like the smell of grey wool on a wet day – a little bit chalky and dry. I suspect I’m smelling carnation in that bit. About half an hour in there appears a little bitty bit of a spicy note that it just lovely. L’Heure Bleue is probably one of the most complicated things I’ve ever smelled; it just kept changing, again and again.

L'Heure Bleue can be purchased a number of places, from department stores to online discounters. You can get 1.0 oz of the parfum from CostCo!

“Hey blue, here is a song for you.
Ink on a pin,
underneath the skin,
an empty space to fill in…”
- Joni Mitchell, “Blue”

Want more reviews?
~ Kevin at Now Smell This! has a review here.
~ For the Love of Perfume has a review here.
~ Bois de Jasmin’s review of the extrait de parfum concentration can be found here.